Potens

Potens’ old website lacked organization, was tough to tweak, and didn't work well on mobile. After a detailed discussion with the client, we decided to give their existing design a complete makeover using a more strategic approach to development. The client also had some extra requests: they wanted to expand the site with new pages showcasing their latest treatments, set up an online store for product sales, and add an SEO-friendly blog using Webflow CMS to boost their content marketing strategy.

We spruced up the website using the Client First framework approach, focusing on keeping things consistent, scalable, and easy to update. Our improvements tackled responsiveness and boosted SEO. We stuck to the design theme while adding new pages and fine-tuned the CMS for seamless blog post management and better search engine visibility. We also used some external plugins like Finsweet attributes for adding additional functionalities and Swiper JS for dynamic sliders, and we threw in some cool animations using Webflow interactions and custom CSS.

Our main challenge was maintaining consistency since the client provided only samples for the website design. To ensure uniformity, we created a detailed style guide on Webflow. Created reusable components for comment elements. The client also needed custom calculators for treatments, which couldn't be built in Webflow alone. We integrated external plugins and wrote custom javascript code to fulfill their needs. As it was our first e-commerce project on Webflow, we took the time to go through webflow documentation to ensure effective delivery.